

What's In Aru
Rosie always believed that simple, high-quality ingredients were best. That's why ARU still follows her original botanical formulation, using premium-quality borage oil and gentle, fragrance-free ingredients to help care for dry, sensitive skin


Aloe Vera Base
ARU is made with a soothing aloe vera cream base, chosen to help hydrate and comfort dry, sensitive skin without feeling heavy. Aloe vera has long been valued for its cooling, moisturising properties, making it an ideal foundation for everyday skin care.
Borage Oil
One ingredient Rosie kept coming back to was borage oil. After discovering how well it suited her own severely dry, eczema-prone skin, it became an essential part of the ARU formulation.
Naturally rich in gamma-linolenic acid (GLA), borage oil helps nourish the skin and support its natural moisture barrier, leaving skin feeling softer, more comfortable and well moisturised.

Aru Ingredients
INGREDIENTS:
Aqua, Borago Officinalis Seed Oil, Cetearyl Alcohol, Isopropyl Myristate, Ceteareth-20, Aloe
Barbadensis Leaf Juice, Sodium Benzoate, Potassium Sorbate, Citric Acid, Disodium EDTA, BHA, Phenoxyethanol,Ethylhexylglycerin, Sodium Hydroxide




Gentle by Design
ARU is intentionally simple.
Every ingredient has been selected to help care for dry, sore and sensitive skin, while avoiding unnecessary additives that can sometimes irritate delicate skin.
That's why ARU is:
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✓ Fragrance free
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✓ Gentle enough for everyday use
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✓ Suitable for dry, sensitive and irritation-prone skin
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✓ Made with carefully selected botanical ingredients
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✓ Based on a trusted family formulation used for over 30 years